3. Use and purposes of the processing of user data
In general, AVELEDA uses User Data for the purposes below:
• Management of contacts with User.
• Informing the User, who has requested, about new products and services available on the Website, offers and special campaigns, updated information about AVELEDA’s activity, and, in general, for marketing purposes via any communication means, including digital or social media.
• Allowing access to restricted areas of the Website, as the online shop.
• Ensure that the Website meets User’s needs by developing and posting content that most suits the requests and type of User, improving search experience and Website functionalities, and getting information associated to or statistics concerning the type of User profile (consumption profile analytics).
• Provision of Services and other utilities, such as newsletters, opinion surveys, or other information or products requested or bought by the User.
• Sending of satisfaction surveys.
AVELEDA may combine Usability information and anonymous demographic information for search purposes and can use the result to provide more relevant content on the Website. In certain restricted areas of the Website, AVELEDA may combine Personal Data and Usability Information to provide the User with more personalised content.
User Data collected by AVELEDA are not shared with third parties without User consent, except in the situations described below. However, if the User hires services from AVELEDA that are provided by other entities which are data controllers, User Data can be seen or accessed by such entities to the extent that this is required for the provision of such services and the User is informed about it.
Under the legal terms, AVELEDA may transmit or communicate User Data to other entities, if such transmission or communication is required for the execution of the contract entered into by the User and AVELEDA, for pre-contractual diligences requested by the User, for AVELEDA to comply with any legal obligation, or when pursuing the legitimate interests of AVELEDA or any third parties. Whenever User Data are transmitted to any third parties, all reasonable efforts will be endeavoured to get the recipient to use those Data according to this Privacy Policy.
4. Technical, organisational and security measures implemented
To ensure the security of the User Data collected, and keep absolute confidentiality, AVELEDA processes your information in a confidential way, according to our security and confidentiality policies and internal and confidentiality procedures, which are updated periodically as appropriate and per legal terms and conditions.
According to the nature, scope, context and purpose of the data processing, as well as to the risks to the rights and freedoms of the User, AVELEDA undertakes to apply all appropriate technical and organisational measures to protect User Data and comply with legal obligations both when defining the processing means and when processing data.
AVELEDA further undertakes to ensure that, by default, only data required for each specific processing purpose are processed and that those data are not made available without human intervention to an indefinite number of persons.
Communication between the user device and AVELEDA is made via secure communication channels that use the HTTPS protocol and the SSL security protocol.
Nevertheless, AVELEDA adopts the following general measures:
• Regular audits to identify the competence of the technical and organisational measures in place.
• Raising awareness and training the personnel involved in data processing operations.
• Anonymization and encryption of personal data.
• Mechanisms that can ensure the permanent confidentiality, availability, and resilience of information systems.
• Mechanisms that ensure that information systems are restored, and personal data can be accessed quickly in case of physical or technical incident.
5. Transfer of data to outside the european union
The Website does not transfer your personal data to recipients based in countries outside the European Union.
6. Use of cookies
When you visit our website, a small text file (Cookie) is created and stored in your hard drive. Therefore, by continuing to browse our Website, you are accepting the installation of this text file on your device. This file will allow you to access the Website more easily and quickly, as well as to personalise the Website according to your preferences.
In case you want to delete or automatically block cookies, you can use the “Help” menu to learn more about those settings. However, if you do not allow the use of cookies, you may not be able to use certain Website functionalities.
By browsing our Website, you are allowing the collection and storage of these small text files named cookies, which contain information and are downloaded into your computer or other devices via a server. These text files will allow for a more personalised, efficient browsing experience. When you visit our Website, your Internet browser sends these cookies back to the Website, allowing to recognise and remember User identity, as well as their use preferences.
For more information, please check our cookies policy here.
7. User rights (data subject’s rights)
7.1. Right to be informed
7.1.1. Information given by the User to AVELEDA (when data are collected directly with the User):
• The identity and contact details of AVELEDA and the data controller.
• The contact details of the Data Protection Officer.
• The purposes of data processing, as well as the legal grounds for processing, if applicable.
• Whether the data processing is based on the legitimate interests of AVELEDA or any third party, and the description of such interests.
• If applicable, the recipients or categories of recipients of personal data.
• If applicable, whether personal data will be transferred to a third country or international organisation, whether an adequacy decision adopted by the European Commission is in place or the reference to the appropriate adequate transfer guarantees.
• Retention period for personal data.
• The right to request AVELEDA to access personal data, the right to rectify or erase personal data or limit processing, the right to object to processing and the right to access data.
• If data processing is based on User consent, the right to withdraw consent at any time, without compromising the lawfulness of the processing made before its withdrawal.
• The right to lodge a complaint with the CNPD or any other supervisory authority.
• Whether the communication of personal data is a legal or contractual obligation or requirement, as well as whether the data subject is obliged to provide personal data and the potential consequences of not providing such data.
• If applicable, the existence of automated decisions, including profiling, and information concerning the basic concept, as well as the importance and legal consequences of such processing for the data subject.
When User Data are not collected by AVELEDA directly with the User, in addition to the information above, the User is also informed about the categories of personal data which are subject to processing, as well as the origin of data and whether these can be accessed by the public.
In case AVELEDA wants to later process User Data for a purpose that is not the purpose for which the data were collected, before such processing, AVELEDA will give the User all the information about such purpose and any other relevant information, under the terms above.
7.2. Procedures and measures implemented to comply with the right to be informed.
The information in 7.1 is given in writing (including digital media) by AVELEDA to the User prior to the processing of the personal data in question. Under the applicable law, AVELEDA is not required to provide the User with the information in 7.1 whenever and to the extent that the User already knows such information.
Information given by AVELEDA is free of charge.
8. Right of access to personal data
AVELEDA guarantees the means for the User to consult their Personal Data. The User has the right to get confirmation by AVELEDA of whether their personal data are the object of processing. If this is the case, the User has the right to access their personal data and the following information:
• The purposes of the processing.
• The categories of personal data in question.
• The recipients or categories of recipients to which personal data were or will be disclosed, namely the recipients based in third countries or belonging to international organisations.
• The retention period for personal data.
• The right to request the rectification, erasure, or limitation of processing of personal data from AVELEDA, or the right to prevent such processing.
• The right to lodge a complaint with the CNPD or any other supervisory authority.
• All information available on the origin of such data if the data were not collected directly with the User.
• The existence of automated decisions, including profiling, and information concerning the underlying logic, as well as the importance and legal consequences of such processing for the data subject.
• The right to be informed about the adequate safeguards associated to the transfer of data to third countries or international organisations.
Upon request, AVELEDA will provide the User with a free copy of the User Data that are being processed. Additional copies requested by the User may have administrative costs.
9. Right to rectify personal data
The User has the right to request, at any moment, the rectification of their Personal Data, as well as the right to see their incomplete personal data be completed, including by means of an additional declaration.
In case of data rectification, AVELEDA communicates the respective rectification to every recipient to which data has been transmitted, unless such communication is rendered impossible or involves a disproportionate effort for AVELEDA.